We Empower Aesthetic Practices
To Grow, Scale & Sell
With Proven Business Growth Strategies
Welcome to Terri Ross Consulting, the leading expert in scaling and optimizing medical aesthetic practices. With years of experience helping practices worldwide, Terri and her team deliver transformative strategies to help you achieve operational efficiency, increase profitability, and elevate patient experiences.
If you are ready to grow your aesthetic practice with proven strategies for business development, staff training, and revenue optimization, click below to learn how Terri Ross Consulting can help you build a practice that thrives.
AS SEEN ON
Business Evaluation for Aesthetic Practices
Uncover Your Practice's True Potential
Terri Ross’s Business Evaluation service dives deep into your operations, revealing untapped opportunities for growth and areas needing improvement. With her expert insights, you’ll gain clarity on what’s working, what’s not, and actionable strategies to maximize profitability.
Whether it’s streamlining workflows, refining your pricing model, or identifying your competitive edge, this evaluation provides a comprehensive roadmap to elevate your practice to new heights. Take the guesswork out of business growth and make data-driven decisions that lead to success.
Private Coaching for Practice Owners
Personalized Coaching to Accelerate Your Growth
The expert team at Terri Ross Consulting (TRC) equips practice owners with the tools, strategies, and mindset to confidently navigate the complexities of the aesthetic industry.
With decades of combined experience, our team provides tailored guidance to help you master leadership skills, refine business strategies, and make impactful decisions.
Sales Training for Aesthetic Practices
Boost Your Team’s Confidence and Conversion Rates
Designed specifically for aesthetic practices, this service empowers your team with the tools, tactics, effective communication skills, proven scripts, and the confidence to convert more patients both on the phone and in the consultation.
Whether it’s handling objections, building trust, or showcasing the value of your services, your team will learn actionable strategies to enhance patient experiences and drive revenue growth. With this training, you’ll create a culture of excellence that keeps clients coming back.
Corporate Sales Training
Revolutionize Sales Across Your Organization
This program integrates cutting edge techniques, tactics and strategies for sales professionals to first understand the business of aesthetics.
It provides in-depth insights into industry trends, consumer behavior, and revenue-generating opportunities, equipping participants with the knowledge and tools necessary to thrive in the competitive aesthetics market. Through comprehensive training on consultative selling, client relationship management, and product positioning, professionals will gain a strategic advantage in effectively engaging with aesthetic practitioners, clinics, and medspa owners.
Strategy Calls for Customized Solutions
Gain Clarity and Direction With a Strategy Session
During this session, Terri and her team works with you to identify your goals, assess your current situation, and develop a step-by-step plan tailored to your needs.
Whether you need help with pricing, team training, or operational efficiencies, this session is designed to deliver clarity and actionable solutions. Walk away with a clear roadmap to overcome obstacles and drive your practice forward.
Hear the results and success directly from Terri’s clients.
“It's been a gamechanger for us.”
Victor Snyders, CEO of Skin Renewal – 20 Locations
“We grew 2.5M in 1 year. We can’t recommend Terri Ross strongly enough.”
Dr. Paco Canales and Dr. Heather Furnas, CEOs of Plastic Surgery Associates & Allegro Med Spa
“Terri is a powerhouse”
Manny Rodriguez, CEO of Allura Aesthetics
“She has been completely invaluable.”
Dr. David Turer, New Jersey Plastic Surgery
“Terri is a dynamo of a woman.”
Julie Acarregui, CEO of PURE Medical Spa
“She is phenomenal.”
Skin Renewal Conference 2024 – 20 Locations
“Terri Ross is a Super Star!”
Dr. Adrian Lo, CEO of Philadelphia Plastic Surgery
“You have to invest in your business to get better.”
Bethany Heidemann, CEO of SPRY Skin & Wellness Center
“She changed the entire practice.”
Dr. Renato Saltz, CEO of Saltz Plastic Surgery
“She’s no BS.”
Dr. Patrick Flaherty, Azul Cosmetic Surgery and Medical Spa – 6 Locations
“I highly recommend Terri.”
Rhonda Rabold, Regional Manager of Azul Cosmetic Surgery and Medical Spa
“I’d recommend Terri Ross 140%.”
Tara Watson, COO of Aesthetic Partners
ABOUT TERRI ROSS
Your Proven Expert In Aesthetic Practice Growth
Terri Ross is an internationally recognized practice management expert and sales coach, dedicated to helping aesthetic professionals scale their businesses with proven systems and strategies. With 20+ years of experience—spanning Fortune 500 leadership, consulting for global brands, and running a successful Beverly Hills medspa—Terri brings real-world expertise to ensure your practice thrives.
Terri specializes in revenue optimization, staff sales training, and data-driven systems that deliver measurable results. Her hands-on, tailored approach equips practices with the tools, training, and confidence needed to attract more patients, increase profitability, and achieve sustainable growth.
Terri's Methodologies & Training has transformed hundreds of practices worldwide, empowering leaders to hit new revenue milestones and build businesses they’re proud of.
Why Work With Us
Trusted by Top Aesthetic Practices
We are leading authorities in the aesthetic industry, trusted by top practices and renowned experts to elevate their businesses with proven strategies and actionable solutions.
Proven Success Record
With nearly a century of combined experience, we have transformed countless practices, helping them achieve consistent growth, increased profitability, and operational excellence.
Data-Driven Expertise
We use industry-specific metrics and analytics to create tailored strategies that address your practice’s unique challenges and opportunities, ensuring measurable results.
Transformational Sales Training
Our sales methodologies empower teams to communicate effectively, build trust, and convert consultations into long-term clients, driving sustainable revenue growth.
Comprehensive Support
Whether it’s private coaching, sales training, or business evaluation, Our consultant's hands-on approach ensures you have the tools, guidance, and support needed to succeed in a competitive market.
Your Partner in Long-Term Growth
We provides more than just advice—she becomes your partner in success, offering actionable insights and continued support to help you achieve sustainable growth and operational excellence.
Hear the results and success directly from Terri’s clients.
“A bundle of fire with so much knowledge.”
Dr. Ashley Gordon, Restora Austin Plastic Surgery Centre
“Energizing experience.”
Dr. Dustin Reid, Restora Austin Plastic Surgery Centre
“Her knowledge is priceless.”
4S Summit – Dallas Conference 2024
“She’s been life-changing for our practice.”
Dr. Johnny Franco, Austin Plastic Surgeon
“We are a self-selected group. We are not the average practice; we want to excel.”
Dr. Peter D. Geldner, The Geldner Center – Chicago Plastic Surgery and Med Spa
“The business of aesthetics conference, one of a kind.”
4S Summit – Dallas Conference 2023
“I was blown away by her knowledge and personality. It made this trip worth it.”
Sandra, Skinbetter Masterclass
“We tripled our income in 1 year.”
Alexis Gordon, Renew MD Facial Aesthetics
“You think you know so much about consultations until you hear Terri speak.”
Daniel, Skinbetter Masterclass
“She’s been a great help to our practices.”
Bailey Daniel, Sr. Manager of Life Cycle Marketing at Aesthetic Partners
“Terri will inspire you to understand your business, make great decisions, and create more profit.”
Dana Nicollette, CEO of Rejuven8 Med Spa
“I would absolutely recommend this, times a thousand.”
Amber Widner, Patient Care Coordinator, Azul Cosmetic Surgery and Medical Spa
I had the most amazing experience at The Aesthetic Show in Vegas a couple of weeks ago. I’ve been in Aesthetics since 2008, I have been a trainer and a consultant for Allergan, a Key Opinion leader for Skinmedica and Colorescience. I have a very successful Aesthetic Medicine clinic in Glen Carbon, IL. I am an international best-selling author, I opened my own injectable training center, I’ve spoken at the AMWC Americas and The Aesthetic Show. I feel like I’ve done a pretty decent job so far with my career. Now, I’m not telling you this to pat myself on the back, I’m actually telling you this because even after all of that, I was feeling pretty blah about my business. I’ve made a lot of changes in my clinic over the last year and it’s been challenging.
I met Julie Acarregui from Pure Medical Spa, Idaho, and asked her a question about her consultation and treatment planning process. She told me I absolutely had to go to Terri Ross’s talk the next day. She said she helped her and it was a must! I usually go to all the clinical injectable sessions but I thought WTH, I’ll go.
I was instantly WOWED by Terri, the energy she brought to the room was incredible! Something lit up inside me. I took pages and pages of notes to up our consultation and treatment planning game. Seriously, her insight and presentation style brought the joy and excitement back into my life that I needed!
Owning your own business can be overwhelming. Ha! Who am I kidding? Can be? It IS overwhelming, and when you’ve been doing it as long as I have, you need to figure out how to continue to grow and continue to keep the joy alive. Meeting Terri and partnering with her is one of the best decisions I’ve made to do just that.
I highly recommend Terri Ross!!! No matter if you’re brand new to the business or you’ve been around a few years like I have, she will hold your hand, walk with you, and guide you on your journey. She will take you to the next level with her genuine love, passion, knowledge and experience in the world of aesthetics.”
-Kristen M. Jacobs, M.D.
Aesthetic Resource & Training Academy
Ooh La La Spa, Anti-aging, & Wellness
“Terri! I cry tears of joy every time I see your beautiful name! I actually attended the last 4S in September, and you tiny little angel on the stage changed my life. I was hanging on your every word and cannot tell you how much your sales training transformed my thinking and how I run my start up med spa.
I'm brand new to the industry and so overwhelmed, and often want to give up. But then you and your brilliance lift me up and I do exactly what you say - for example, charging $75 for consultations seemed insane. But your conviction was so strong I knew I had to try. BOOM. You. Changed. Everything. Sorry to gush, but your guidance and how generously you share vour wisdom just mean so very much to me.
I'm working with Vanessa and Jasmine to figure out how to get more plugged in since I haven't fully taken advantage of my APX membership. But I am ready to 100% dive in now and commit to learning from you, especailly at the upcoming conference.
THANK YOU for all that you do to lift up med spa owners across the country. You are AMAZING!!”
-Catharine Sanders
“As a facial plastic and reconstructive surgeon with an evolving practice, it is imperative for me to base my day-to-day operations on a solid structure that promotes efficient workflow and will not only maintain but also increase prosperity. This requires an intricate combination of expertise and private practice consulting experience that I would entrust to only the most capable and detail-oriented individual. I was introduced to Terri Ross a number of years ago, and did not hesitate to bring her on board as a catalyst in an effort to improve the order within my practice. She has since turned things around in a capacity that I did not previously believe was possible, and continues to make my business operations flourish. Terri’s ideas are unparalleled. Her visions have provided direction to my employees and have allowed them to make the best use of their unique skill sets. This has highlighted the employees’ inner strengths and encouraged the most effective contributions possible through their role in the practice. Terri is an innovator and visionary who has the innate ability to create order in every situation she has been presented with. She has played a pivotal role in the success of my practice. Working with her over the years has been motivating and inspirational, and I look forward to continuing to have her as a part of my team.”
-Paul S. Nassif, MD, FACS
“Terri Ross is a force of nature with a unique style all her own. Our team of seasoned professionals with hundreds of years of combined, successful experience as experts in the aesthetic field had the benefit of listening to Terri present at our annual sales meeting. It takes a lot to impress them and even more to have them taking notes vociferously during a presentation. She was able to accomplish this due to her years of real world sales management experience that demonstrated that she is the real deal, and knows what she is talking about. Terri was able to provide significant and measurable advice that was eminently useful and transferable into their work as trainers, sales professionals, and managers. One measure of her riveting presentation, we did not see one-person even glance at their phones while she presented.”
-Carol and Rob Trow, Owners, DermaConcepts USA
“After 29 years of private practice in plastic surgery and 13 years with a medical spa, I have seen my share of consultants. Terri Ross Consulting provides an incredible amount of actionable information and useful practical advice, whether you are new to the business or have been around for a long time. Her podcasts online consulting, direct advice and practice resources are a wealth of information to all of us in the aesthetic industry. I cannot recommend Terri Ross highly enough. She knows her stuff, helps you analyze your spa/practice in ways that are clear and concise. Thank you Terri. So glad we made the move to use your company and your services!”
-Francisco Canales
“I had the great fortune of hearing Terri Ross speak at our national sales meeting. The word ‘electrifying’ accurately describes Terri’s talk! I literally wanted to get out there and apply the knowledge she shared ASAP! Finally, someone presenting realistic and strategic methods to get the business. Her wealth of information is invaluable. THANK YOU Terri!”
– Shawna Wiesner MLA, BFA, DermaConcepts / ENVIRON Skin Care/GlycoAla, National Trainer & PNW Business Development Consultant
“I highly recommend Terri Ross as a medical spas consultant. I have an established medical spa that I wanted to grow and take to the next level. Without a doubt, Terri knows all aspects of the medical spa from finances, productivity, sales, staffing, marketing, and services. She is a wealth of information and an extraordinary professional! When I contacted Terri our net profit was already on the rise due to the purchase of a new piece of equipment, but I was concerned that the novelty would wear off. Her energy and ability to communicate a strategic plan was essential to the continued growth of my practice. After 3 months of consulting with Terri Ross, I continue to maintain a net profit of 24%. My only regret is that I wished I had taken her recommendations earlier on certain topics, but I look forward to ongoing consulting and excited to see how her referrals pan out. It has been a privilege to work with someone of her caliber.”
– Gloria Peithman, CRNP, Chesapeake Laser and Skin Care Center
“I’m so happy to hear from you. I have waited to respond to your email until I had enough time to be thorough. As always, I take all of your advice to heart and make changes accordingly! You are amazing Terri, excellent at what you do! You have helped me catapult my business beyond my wildest dreams. I will NOT say it has been an easy road but with your support and guidance, I saw the light.”
– Amy Katsikas MSN, ACNS-BC, Board Certified Advanced Practice Nurse, Expert Cosmetic Injector, Owner/President – Pure 111
“I have known Terri for eight years in different capacities. Initially, I met Terri when she was a regional manager working with Medicis. From the get go it was clear that Terri was focused, intelligent and willing to go the extra mile in order to achieve her objectives. In 2012 my partners and I hired Terri to consult for our Aesthetic Laser Center. Terri analyzed our entire business from the ground up and made bold recommendations that resulted in a great turn around for that business. We were so impressed with Terri that we hired her to work for us full time in the capacity of Director of Operations. Since taking the helm, our business has grown over 115% and become much more streamlined. Terri has been given the power to make virtually all of the business decisions including those regarding employees, capital investments, lease improvements and marketing strategies. I cannot emphasize enough how wonderful it has been to have such a committed, driven, loyal and versatile person working for us! Terri has gained my respect and trust and continued to deliver with well thought out analysis and plans for improving our ever-changing business landscape. She simply cannot help herself but to give 100% and when she doesn’t have an answer to something herself, Terri will aggressively seek it out from her extensive network of resources. Whatever “hat” is given to Terri she can wear it well. As part owner of a business that was performing well below its capabilities for 4 years I can unequivocally state that Terri alone is responsible for our 180 degree turn around and tremendous growth. We currently are expanding and still significant month over moth increases in gross revenues and efficiencies. Additionally, Terri is always personable and engaging, professional, punctual and generally good fun to work with.”
-Andrew S. Frankel, MD, FACS
Schedule Your Strategy Call With Terri
Ross's Team of Experts
Practice Assessment Call
During this call, our expert team at Terri Ross Consulting will take the time to understand your aesthetic practice’s unique challenges and goals.
We’ll provide insights into potential areas for improvement, discuss how to overcome roadblocks, and explore tailored solutions to help you achieve sustainable growth.
This Call Is Perfect For:
Practice owners seeking initial insights into unlocking untapped revenue.
Teams looking to identify inefficiencies and explore optimization opportunities.
Businesses wanting to enhance their patient experience and retention.
Leaders ready to discuss strategies for pricing, marketing, or team training improvements.
Questions?
We’ve got the answers.
What makes Terri Ross's services different from other consultants?
Terri Ross brings over 20 years of experience in the aesthetic industry, combining proven business strategies with real-world application. Her personalized, data-driven approach ensures actionable results tailored to your practice's unique challenges.
How can I determine which service is right for my practice?
Each service is designed to address specific needs, from sales training to business evaluations. A strategy call with Terri will help identify the right solution for your goals and provide clarity on the next steps.
Can my team benefit from the sales training even if they are new to the industry?
Absolutely. Terri’s sales training programs are designed to cater to all experience levels, providing tools and techniques that build confidence, improve communication, and maximize patient conversion rates.
How quickly will I see results after implementing Terri’s recommendations?
Results depend on the specific service and the extent of changes implemented. Many clients begin to notice measurable improvements in revenue, team performance, and patient retention within a few weeks.
Is private coaching only for practice owners?
While private coaching is primarily designed for practice owners, it’s also beneficial for key decision-makers, managers, or team leaders who want to develop leadership skills and contribute to practice growth.
What does the business evaluation process entail?
The business evaluation is a comprehensive review of your practice’s operations, including finances, workflows, and patient experience. Terri provides a detailed report with actionable recommendations to optimize your business.
Are the strategy calls a one-time session, or can I schedule ongoing consultations?
You can choose a one-time strategy session for immediate challenges or schedule ongoing consultations for continuous guidance and long-term growth support.
Can Terri's corporate sales training be customized for larger teams?
Yes, Terri’s corporate sales training is fully customizable to align with your organization’s goals. The program can be tailored to accommodate teams of all sizes and various experience levels.
What types of topics does Terri cover during her speaking engagements?
Terri’s speaking engagements focus on actionable insights and strategies for practice growth, sales excellence, patient retention, leadership development, and emerging trends in the aesthetic industry.
What industries does Terri’s expertise apply to outside of aesthetics?
While Terri specializes in the aesthetic industry, her methods and strategies are highly effective for other service-based industries seeking to improve profitability, streamline operations, and enhance client experiences.
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